Over the years Faenza Group has widened its experience in the field of traditional communications and created a division within the company which deals exclusively with studying, planning and producing online marketing strategies. Thanks to the involvement of a number of professional figures highly specialised in digital communication, Faenza Group clients can enjoy an all inclusive package including:
- Responsive website design, works across all viewing devices and can be updated directly by the client
- SEO (Search Engine Optimization), using the most recent indexing standards for web search engines
- Study and creation of SEM (Search Engine Marketing) campaigns, allowing clients to get the most from their online investment
- Design, start-up and management of business pages and profiles on social media sites
Building a web presence using the most advanced SEO positioning strategies gets a corporate website seen by people who are more interested in the products and solutions offered by that particular company. When a website is visited as a result of a search, the conversion rate is a lot higher than visits using other systems. Creating your website is important, but making sure your target market can easily find it is even more important.